About

Education infrastructure for nonprofit leaders.

White Label Development Director is built to help nonprofit teams offer consistent planned-giving education while protecting trust, brand ownership, and professional boundaries.

Founder

Chris O’Connor

Focused on translating complex planned-giving topics into responsible education systems nonprofit leaders can understand and govern.

Related-party disclosure

Clarity about roles matters.

Chris O’Connor also serves as Executive Director of National Foundation For Financial Education (NFFE), creating a related-party relationship between Chris, White Label Development Director, and NFFE. Any proposed collaboration should be disclosed, independently reviewed, documented, and approved under the nonprofit’s conflict-of-interest and procurement practices.

A proposed NFFE educational partnership concerning Charitable Lead Trusts remains to be confirmed. This site does not claim that NFFE manages Charitable Lead Trusts.

Visit nfffe.org

Do not confuse NFFE with NEFE

Two distinct organizations.

NFFE refers here to National Foundation For Financial Education at nfffe.org. It is distinct from NEFE, the National Endowment for Financial Education at nefe.org. No affiliation with NEFE is stated or implied.

A practical next step

Build capacity without blurring the line between education and advice.

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